Answers, not only links
The DM sends the link. When people reply with a question, the AI agent answers it from your own website, PDFs and FAQs instead of leaving it for you to pick up later.
Comparison
SimplyBoostvs LinkDM.
SimplyBoost does what LinkDM does for Instagram, then answers the replies. Comment-to-DM rules send your link with a public reply, a follow request and timed follow-ups, all on every plan, and an AI agent trained on your own content answers the questions people send back.
Our Verdict
SimplyBoost is the better choice for brands that sell through their DMs. LinkDM counts how many DMs you send. SimplyBoost makes each one count, with public replies, follow requests and follow-ups on every plan, an AI agent that answers from your own products and policies, a hand-off to your helpdesk, and the same agent on WhatsApp and your website.
One comment, start to finish.
The keyword triggers the DM with your link. When the person asks something your DM didn't cover, the AI agent answers from your own website and documents, with no flow to build for it.
- Public reply under the comment
- DM with a button and an image card
- Follow-ups within 23 hours
- Unlimited contacts, plans from €17
9:41
Comments
yourbrand · Reel
lisa_v 😍😍
3m · Reply
Add a comment...- Comment
- DM
- Question
- AI answer
Feature Comparison
| Feature | SimplyBoost | LinkDM |
|---|---|---|
| How it works | Keyword rules plus an AI agent trained on your content | Trigger-based DM automations and flows |
| Instagram comment-to-DM | On every plan, one post, a hand-picked set or every post | Post and reel automation on every plan |
| Unscripted questions in the DM | Answered by the AI agent from your knowledge base | No AI agent listed on its pricing page |
| Public reply under the comment | On every plan | Comment auto-reply on Pro |
| Ask to follow before the link | Per rule or for the whole account | Follower growth tool on Pro |
| Follow-up DMs | Up to 6 timed steps within 23 hours | Reminder DMs on Pro |
| Instagram accounts | Several accounts per team, one click to switch | 1 on Free, 3 on Pro, 10 on Platinum+ |
| Hand-off to your helpdesk | Zendesk, Freshdesk, Gorgias or Slack | Not listed on its pricing page |
| Other channels | Website chat and WhatsApp, answered by the same agent | Facebook auto-reply |
| Data hosting | Hosted in Europe, with a GDPR data processing agreement | Not stated on its pricing page |
Pricing Comparison
| Tier | SimplyBoost | LinkDM |
|---|---|---|
| Getting started | 7-day free trial, no card | Free, 1,000 DMs a month, 1 account |
| Entry paid plan | Lite €17/mo, 500 messages, unlimited contacts, AI agent included | Pro $19/mo, 25,000 DMs a month, 3 accounts, no AI agent listed |
| Larger teams | Plus €39 (5,000 messages), Business €99 (15,000), Scale €199 (50,000), AI agent on every plan | Platinum+ $99/mo, 300,000 DMs a month, 10 accounts |
Why Users Switch to SimplyBoost
No flows to build for every question
A rule is one form: keyword, posts, DM and follow-ups. The agent covers the questions you'd otherwise script branch by branch.
One agent on every channel
The same knowledge base answers on Instagram, on WhatsApp and in your website chat, with one inbox for your team.
Your helpdesk stays in charge
Complaints, refunds and requests for a person go to your team in Zendesk, Freshdesk, Gorgias or Slack, with the whole conversation attached.
Frequently Asked Questions
Is SimplyBoost better than LinkDM?
For brands whose DMs turn into questions, yes. SimplyBoost runs comment-to-DM with keywords, a public reply, an ask to follow and follow-ups on every plan, and adds an AI agent that answers what people ask next from your own content.
How does the pricing compare?
LinkDM prices by DMs sent: Free with 1,000 a month, Pro at $19 with 25,000 and Platinum+ at $99 with 300,000. SimplyBoost Instagram plans start at €17 a month, with unlimited contacts and leads and an AI agent that answers the replies on every plan.
Does SimplyBoost reply publicly to comments?
Yes. Each rule can post a public reply under the comment, such as 'Sent you a DM', while the link goes privately to the DM.
Can I run SimplyBoost on several Instagram accounts?
Yes. Connect several accounts to one team and switch between them in a click. Each account keeps its own rules, inbox and contacts.
How long does setup take?
Connecting Instagram is one approval. A first rule takes a couple of minutes, starting from one of the built-in templates if you like.
Editorial Standards
This comparison is based on publicly available product documentation, official pricing pages, and verified user reviews on platforms like G2, Capterra, and Trustpilot. We update our comparison data regularly to ensure accuracy. SimplyBoost believes in transparent, fact-based comparisons, we highlight competitor strengths where they genuinely exist.
Last updated: 9 October 2026
How a SimplyBoost rule runs.
One form per rule, no flow diagram. These are the steps a comment goes through.
- 1
Someone comments
On one post, a hand-picked set, or every post and reel, future ones included.
- 2
The keyword matches
Whole words in any capitalisation, or every comment if you prefer.
- 3
Follow first, if you like
Non-followers get a friendly ask to follow, with a link to your profile.
- 4
The DM goes out
Your text with {username}, a button to your link and an optional image card.
- 5
The agent takes over
Questions in the DM are answered from your knowledge base, with a hand-off to your team when needed.