Deep dives into conversational AI, multi-channel growth strategies, and the future of automated customer experience.
Five things change in AI customer service in 2027: agents that act instead of answer, messaging ahead of email, flat pricing, transparency rules and hosting in Europe. What to do about each in the first quarter.
Seven trends that decide how AI customer service works in 2027, from agents that act on orders and bookings to flat pricing, the EU AI Act and consolidation among vendors. Each one ends with the thing to do about it.
Eight AI customer support tools ranked for 2027, with the pricing model, the entry price and who each one suits. SimplyBoost comes first for most European businesses; here is why, and when the others are the better fit.
Ten checks, one week, one decision. How to evaluate AI customer support software in 2027 with your own questions instead of a vendor's demo, which red flags end a trial early, and how the main tools score.
Three AI support agents compared for 2027: how each approaches AI, how each charges, what a busy month costs, which channels are included, where the data lives and how handover works. A clear winner, and two honest exceptions.
The European comparison: SimplyBoost, Watermelon and Trengo, all from Utrecht, with Sleak and Userlike alongside, on how they charge, what a busy month costs, which channels and languages they cover, where the data lives and how handover works. One winner, and the cases where the others fit.
SimplyBoost, Intercom Fin, Zendesk, Freshdesk, Tidio and Chatbase compared on pricing model and fit, with prices checked on each vendor's pricing page on 15 September 2026.
What conversational AI for customer service is, how it finds the right answer, what it should handle and what belongs with your team, and how to roll it out one channel at a time.
How a WhatsApp chatbot for car dealerships answers stock questions, collects trade-in and finance details and gets buyers ready for a test drive, within Meta's rules.