The SimplyBoost Insights Journal.

Deep dives into conversational AI, multi-channel growth strategies, and the future of automated customer experience.

ShowingOctober 20266 posts
Oct 28, 2026

AI Customer Service in 2027: What Changes and What to Do Now

Five things change in AI customer service in 2027: agents that act instead of answer, messaging ahead of email, flat pricing, transparency rules and hosting in Europe. What to do about each in the first quarter.

6 min read
Oct 28, 2026

7 AI Customer Service Trends for 2027 (and What to Do About Each)

Seven trends that decide how AI customer service works in 2027, from agents that act on orders and bookings to flat pricing, the EU AI Act and consolidation among vendors. Each one ends with the thing to do about it.

5 min read
Oct 28, 2026

Best AI Customer Support Software in 2027: 8 Tools Ranked

Eight AI customer support tools ranked for 2027, with the pricing model, the entry price and who each one suits. SimplyBoost comes first for most European businesses; here is why, and when the others are the better fit.

6 min read
Oct 28, 2026

How to Choose AI Customer Support Software in 2027: A Buyer's Checklist

Ten checks, one week, one decision. How to evaluate AI customer support software in 2027 with your own questions instead of a vendor's demo, which red flags end a trial early, and how the main tools score.

5 min read
Oct 28, 2026

SimplyBoost vs Intercom Fin vs Zendesk in 2027: Which AI Support Agent Wins?

Three AI support agents compared for 2027: how each approaches AI, how each charges, what a busy month costs, which channels are included, where the data lives and how handover works. A clear winner, and two honest exceptions.

5 min read
Oct 28, 2026

SimplyBoost vs Watermelon vs Trengo in 2027: The Dutch AI Customer Service Comparison

The European comparison: SimplyBoost, Watermelon and Trengo, all from Utrecht, with Sleak and Userlike alongside, on how they charge, what a busy month costs, which channels and languages they cover, where the data lives and how handover works. One winner, and the cases where the others fit.

8 min read