Our verdict
SimplyBoost is the better pick for most teams
Choose SimplyBoost if you want the AI to answer customers itself, hosted in Europe, for one fixed price instead of seats plus an AI add-on. See the plans and our data processing agreement.
Userlike is a German messaging platform with a strong GDPR reputation, and it now operates as Lime Connect. It brings website chat, WhatsApp, Instagram, SMS and email into one inbox, and its AI Agent is an add-on from the Pro plan, from €99 a month. If you came to Userlike for European hosting but mostly want AI answers, SimplyBoost gives you that from the Netherlands, with the AI included in one flat price.
For most businesses that chose Userlike for European hosting but mainly want AI answers, SimplyBoost is the better alternative: AI replies are included in a flat €39, €89 or €169 a month on your website, WhatsApp and Instagram, hosted in Europe. Lime Connect, the new name for Userlike, starts Pro at €105 a month (€87 billed yearly) for at least 3 seats and sells its AI Agent as an add-on from €99 a month.
Our verdict
Choose SimplyBoost if you want the AI to answer customers itself, hosted in Europe, for one fixed price instead of seats plus an AI add-on. See the plans and our data processing agreement.
To be fair
Lime Connect still suits service teams that work together in a shared inbox across many channels, including SMS and email, and want a German vendor.
The capabilities teams most often switch for, side by side.
| Capability | SimplyBoost | Userlike |
|---|---|---|
| Pricing model | Flat €39 / €89 / €169 | Per-seat + AI Agent add-on |
| Entry plan | €39 a month (€31 billed yearly) | Pro from €105 a month (€87 billed yearly), at least 3 seats |
| AI agent | Included, 500 to 6,000 AI replies | Connect AI Agent add-on from €99 a month |
| Free option | 7-day trial, 100 AI replies | Free plan: 1 seat, 1 website channel, 200 conversations |
| Hosting | Hosted in Europe | European servers, software developed in Germany |
| Channels | Website chat, WhatsApp, Instagram | Website chat, WhatsApp, Instagram, SMS, email and more |
| Flat pricing (no per-seat or per-resolution) | Yes | No |
| Native WhatsApp | Yes | Yes |
| Native Instagram DMs | Yes | Yes |
| One AI agent across web + social + WhatsApp | Yes | Yes |
| Data hosted in Europe | Yes | Yes |
| Lead capture and scoring | Yes | Partial |
| No-code setup | Yes | Yes |
Last checked: 7 October 2026. “Partial” = paid add-on, limited, or region/plan option. Verify current details on Userlike’s site.
Userlike's strength is a unified messaging inbox for service teams. For Shopify stores, SimplyBoost's agent connects to your store and, from the Growth plan, handles order status, returns, product recommendations and checkout links in chat.
Based on public product information checked on 7 October 2026.
Most teams do this in an afternoon and keep Userlike running until the answers look right.
Step 1
Add your website, FAQ and documents. The knowledge base guide lists every source type.
Step 2
Write in plain text how the agent should answer, and pick a fixed reply language or let it match each customer.
Step 3
Pick email, the dashboard, Slack or your helpdesk. The handover guide covers each option.
Step 4
Ask the questions your team answered most last month and add answers where the agent comes up short.
Step 5
Install the website widget first, then connect WhatsApp and Instagram.
Plans, limits and yearly prices are on the pricing page. When you're ready, start a 7-day free trial with 100 AI replies.
SimplyBoost is Dutch, registered in Utrecht (KVK 87456346), and hosted in Europe. It isn't German like Userlike, but it gives European businesses hosting in Europe and a data processing agreement.
At Lime Connect (formerly Userlike), the AI Agent is an add-on from the Pro plan, on top of seats. At SimplyBoost the AI agent is the product, with AI replies included in every plan. If your team mainly works in a shared inbox across many channels, Lime Connect is strong there.
For AI answers, SimplyBoost usually is. It costs €39, €89 or €169 a month with AI replies and the owner plus 2 teammates included. Lime Connect Pro starts at €105 a month (€87 billed yearly) for at least 3 seats, and its AI Agent adds from €99 a month (connect.lime-technologies.com, checked 7 October 2026).
Yes. Userlike now operates as Lime Connect, part of Lime Technologies, and its pricing page calls the product Lime Connect (ex Userlike). The free plan covers 1 seat, 1 website channel and 200 conversations.
Add your website and FAQ as knowledge, install the SimplyBoost widget in place of the Userlike chat, and choose where handovers go. Test with last month's questions during the 7-day trial, then connect WhatsApp and Instagram.
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We publish comparison pages only when they include balanced fit guidance, practical evaluation criteria, and clear user-facing answers. Thin doorway-style comparison pages are intentionally avoided.