Where SimplyBoost usually leads
- One agent for B2B lead capture and D2C product help.
- Order lookups, returns and product recommendations inside chat.
- Cart recovery messages on WhatsApp and Instagram.
SimplyBoost vs Drift
Drift built conversational marketing for B2B websites and became part of Salesloft in 2024. On 6 March 2026, Clari and Salesloft announced a gradual sunset of Drift and named 1mind as the successor for existing customers. If you need a replacement that answers visitors, captures leads and books meetings, and you don't want an enterprise contract, SimplyBoost is a practical option.
Short answer
Drift is being gradually sunset. In March 2026, Clari and Salesloft announced the end of Drift and pointed customers to 1mind. SimplyBoost is a Drift alternative for teams that want an AI agent to capture and score leads on their website, WhatsApp and Instagram, at a flat €39 to €169 a month.
SimplyBoost vs Drift at a glance
The capabilities teams most often switch for, side by side.
| Capability | SimplyBoost | Drift |
|---|---|---|
| Pricing model | Flat €39 / €89 / €169 | Being sunset since March 2026 |
| Flat pricing (no per-seat or per-resolution) | Yes | No |
| Native WhatsApp | Yes | No |
| Native Instagram DMs | Yes | No |
| One AI agent across web + social + WhatsApp | Yes | No |
| Data hosted in Europe | Yes | Partial |
| Lead capture and scoring | Yes | Yes |
| No-code setup | Yes | No |
Last checked: 15 September 2026. “Partial” = paid add-on, limited, or region/plan option. Verify current details on Drift’s site.
Comparison checklist
An AI agent that is still actively developed, while Drift is being sunset
Captures name, email, phone and company, then scores each lead hot, warm or cold
Visitors can book through Google Calendar inside website chat
The same agent on your website, WhatsApp and Instagram
Flat €39, €89 or €169 a month, and you can stay month to month
Export leads to CSV, or use custom actions that call your own APIs
Shopify Integration and Product Suggestion Analysis
Drift was built for B2B sales conversations rather than storefronts. SimplyBoost covers both. It captures and scores leads, and once Shopify is connected it also answers order questions, recommends products and builds checkout links.
Where Drift still has strengths
- Deep B2B playbooks for revenue teams already on Salesloft.
- Existing Drift customers have a named successor in 1mind.
Smart checklist before you decide
- When does your Drift contract end, and how do you plan to migrate?
- Do you need a sales-engagement platform, or an AI agent that captures and books leads?
- Besides your website, which channels do your buyers use?
- Should leads reach your team by calendar, email, CSV or your own API?
Based on public product information checked on 15 September 2026.
SimplyBoost is often best for
- Teams that need to replace Drift before it is switched off
- B2B and service businesses booking meetings from chat
- Companies that want WhatsApp and Instagram next to website chat
- Teams that prefer to pay month to month
Where Drift may still fit better
- Drift's B2B playbooks, for Salesloft customers, while it is still available
- 1mind, the successor Salesloft recommends to existing clients
Common Questions
Is Drift shutting down?
Yes, gradually. On 6 March 2026, Clari and Salesloft announced the sunset of the Drift conversational marketing solution, and said they will refer existing Drift clients to 1mind as the successor.
What is the best Drift alternative?
For enterprise sales engagement, Salesloft points Drift customers to 1mind. If you want an AI agent that answers visitors, captures and scores leads and books meetings across your website, WhatsApp and Instagram, SimplyBoost costs a flat €39, €89 or €169 a month.
Can SimplyBoost book meetings like Drift?
Yes, on website chat. SimplyBoost's agent checks your Google Calendar availability, creates the event and sends a confirmation email.
How do leads get from SimplyBoost to my CRM?
Leads show up in the SimplyBoost dashboard with a hot, warm or cold score, and you can export them to CSV. You can also set up custom actions that send data to your own APIs, CRM endpoints included.
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